GTM Associate

At The Sales People, we work with VC-backed, venture capital–funded, high-growth tech businesses, and everything we do — from hiring to training to onboarding — is shaped by real experience scaling sales and GTM teams in fast-paced startup environments.

We are one of a kind.

The Role

We’re looking for someone who wants to become a top-notch GTM Associate: someone commercially curious, intellectually sharp and eager to learn.

This role sits at the heart of go-to-market execution, working closely with sales teams and founders to ensure they have high-quality, well-qualified leads to turn into revenue, while feeding real-world sales insights back into GTM strategy.

You’ll be employed by one of our VC-backed, scaling tech clients, while working from The Sales People HQ, surrounded by a high-performance culture.

If you have a genuine interest in:

• Working directly with founders and senior commercial leaders

• Partnering closely with sales teams to improve lead quality and conversion

• Growing a business from the ground up in a startup or VC-backed environment

• World-class training and onboarding

• Working for a venture capital–backed startup or rapidly scaling company

• Fast progression, clear growth pathways, and high earning potential

• Thinking out of the box in a fast-paced setting

• Building GTM systems from scratch

• Working with modern tech tools (e.g. Clay, HubSpot, Zapier, Make, Apollo, and more)

This role could be perfect for you.

What You’ll Do

• Design GTM systems starting from clear business and revenue outcomes

• Work closely with the sales team to ensure they have high-quality leads to call on

• Gather structured feedback from sales conversations to continuously refine targeting, messaging, and strategy

• Automate workflows across CRMs, Zapier, Make, and other GTM tools

• Build, enrich, and qualify prospect lists using tools like Clay and Apollo

• Set up outbound campaigns, email infrastructure, and dashboards to track performance

• Test, measure, and iterate on processes to drive efficiency and scale

• Document decisions clearly and communicate reasoning to stakeholders

• Work in a low-ego, collaborative, high-growth startup environment

• Have a direct impact on commercial and revenue outcomes from day one

You don’t need to know all of this yet. Curiosity, drive and mindset matter more than experience . We’ll teach you the rest.

What We’re Looking For**

• A systems thinker who can reverse-engineer solutions

• Commercially sharp with strong problem-solving skills

• Comfortable with data and analytical decision-making

• Ownership mindset and obsession with achieving results

• Ability to thrive in fast-paced, high-growth, VC-backed environments

This role is a great fit for:

• Recent graduates with degrees in business, entrepreneurship, strategy, economics, or related fields

• Early-career professionals looking to build a commercial or founder-facing career in startups

Apply now if you want to learn, execute, and grow in a high-growth, venture capital–backed startup where your attitude, curiosity, and drive will make all the difference — and where this role can evolve into a Founder’s Associate or mid-level commercial position.

Every application is reviewed personally by our talent team.

No algorithms. No shortcuts. Just a focus on finding the right people.

--- Seniority level: Entry level Employment type: Full-time Job function: Sales and Management Industries: Technology, Information and Media