For over 30 years, Procare Solutions has been dedicated to empowering early childhood educators by providing products and services that enable them to focus on the care, safety and education of children. We recognize the responsibility that comes with nurturing and educating children, which is why our child care management solutions are designed to automate business processes, help ensure safety and compliance, communicate with families and provide educational resources and training to help teachers and children thrive.
Over 40,000 satisfied customers have chosen Procare Solutions as their trusted partner in providing exceptional care for young minds.
The Marketing Operations Specialist is a critical component of our marketing engine. This role manages the systems, data, and processes that power scalable, measurable, and high-performing marketing campaigns. You’ll be responsible for managing Pardot (Marketing Cloud Account Engagement), optimizing our marketing technology stack, delivering actionable analytics, and ensuring campaigns run smoothly from launch through analysis. Reporting to the marketing operations manager this role spans marketing technology, marketing analytics and campaign execution.
Manage and maintain marketing technology stack, including MAP
Build, optimize, and maintain engagement studio programs, automation rules, dynamic lists and segmentation logic, email templates, landing pages, and forms
Develop and implement marketing workflows and standardized processes
Create and maintain marketing dashboards and performance reporting across Pardot, Salesforce and Power BI
Support lead management and lead scoring initiatives
Manage campaign setup end-to-end including campaign hierarchy, Salesforce campaign alignment, Tracking parameters (UTMs) and attribution readiness
Perform data hygiene and database management
Monitor sync errors, data discrepancies, and platform health; proactively troubleshoot issues
Assist in developing and maintaining marketing technology integrations
Bachelor's degree in Marketing, Business, or related field
2-3 years' of marketing operations or marketing technology experience
Proficiency in Salesforce, Marketo, HubSpot, or similar marketing platforms
Strong analytical and problem-solving skills
Excellent attention to detail and process optimization capabilities
Advanced Excel and data manipulation skills
MAP system administration experience
Marketing automation platform expertise
Data visualization tools knowledge
Basic SQL and reporting skills
Pardot certification
Experience in B2B SaaS marketing operations
Why Procare?
Excellent comprehensive benefits packages including: medical, dental, & vision plans
HSA option with employer contributions
Vacation time, holidays, sick days, volunteer & personal days
401K Plan with employer match and immediate vesting
Employee Stock Purchase Plan
Employee Discount Program
Medical, Dependent Care, and Transportation FSA Plans
Company paid Short and Long-Term disability and Life Insurance
RTD EcoPass for all Denver employees
Tuition Reimbursement and continued Professional Development
Fast paced, high energy workplace environment in prime downtown location
Regular company provided meals
$74,000 - $85,500/year DOE
This position is based in our Denver, CO office. We are currently in a hybrid in-office/remote working model based on business needs. Candidates must be willing and able to work from our Denver, CO office a minimum of 3 days a week.
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Procare Solutions provides child care management software designed to streamline operations for child care facilities. The platform helps administrators manage enrollment, billing, parent communication, and staffing so they can focus on child development and care quality.
Visit website$74,000 – $85,500
