At Similarweb, we are revolutionizing the way businesses interact with the digital world by revealing to them everything that happens online.
Our unique data and solutions empower over 4,300 customers globally, including industry giants like Google, eBay, and Adidas, to make game-changing decisions that drive their digital strategies. In 2021, we went public on the New York Stock Exchange and continue reaching new heights! Come work alongside Similarwebbers who are bright, curious, practical, and good people.
Weโre looking for a Marketing Operations Manager to drive the successful implementation of Similarweb's marketing strategy through our marketing automation and demand generation platforms (email, chat, calendar automation, WordPress, and more). Youโll play a key role in executing triggered campaigns and nurture flows, while working closely with stakeholders across marketing, GTM, and product teams. In this role, you will also establish and maintain scalable processes that support best practices in campaign and lead management, while continuously monitoring data quality and performance to optimize results.
Develop and manage email marketing campaigns, including building triggers and email journeys, creating templates, and tracking performance metrics
Oversee campaign calendar management to enable smooth planning and execution
Leverage CRM and marketing automation technology to execute campaigns and improve KPIs
Build, refine, and oversee audience segmentation strategies
Oversee data governance to uphold accurate segmentation, data quality, and MQL
Provide regular and ad-hoc reporting and actionable insights to management and stakeholders
Plan, coordinate, and execute multi-channel marketing initiatives while aligning timelines, resources, and stakeholders for maximum impact
1+ years of experience as a Marketing Operations Manager, Marketing Automation Manager, or Marketing Manager
Experience with email marketing platforms
Experience managing leads and building segmentation logic based on CRM data
Strong analytical skills with the ability to translate data into insights
Excellent English skills, both written and verbal
Creativity and initiative, with the ability to bring new ideas to messaging and campaign execution
Comfortable working with multiple stakeholders, with strong skills in managing priorities and task execution
Experience in B2B tech or software companies -advantage
Impact๐: Work on a platform used by Google, eBay or Adidas.
Innovation๐: Bring your ideas to life with full support.
Hybrid work model: 3 days in our office and 2 days working from home๐ก.
Our office: Join us in our new office at DOCK IN (Palmovka) - stocked with snacks, drinks, and space to unwind.
Great perks: 5 weeks of vacation, an extra day off during your birthday month, 3 sick days and a multisport card ๐
Top hardware๐ฉ๐ปโ๐ป: You'll work with a MacBook Pro M3, dual monitors, and electric standing desk.
Team spirit: We host team-building events, parties, weekly lunches, and happy hours throughout the year ๐.
Access to equity programs๐ธ: Join in the success of Similarweb by becoming a shareholder!
Grow your career any way you choose: Want to grow your career or explore new paths? With coaching, Career Week, and learning programs, weโve got you covered. ๐
We will handle your application and information related to your application in accordance with the Applicant Privacy Policy available here.
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Similarweb provides web analytics and competitive intelligence software that tracks digital traffic and user behavior across websites and apps. The platform serves marketing, product, and business intelligence professionals in enterprises across various industries to benchmark competitors and understand market trends.
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