Bankrate is looking for a Marketing Operations Analyst to help us build the systems, reporting, and data foundation that powers our performance marketing engine. This is a hands-on, high-impact role: ideal for someone who loves building from the ground up, solving ambiguous problems, and shaping how marketing decisions are made. You’ll partner across paid media, SEO, brand, and FP&A teams to ensure every marketing dollar is measurable and every decision is data-driven.
For the Bankrate website click here. Curious how Bankrate fits into Red Ventures? Click here.
This role is open to remote or hybrid candidates (East coast preference), with hybrid being central to our New York, NY or Charlotte area offices. Must be able to work Eastern Standard Time hours.
Build and maintain scalable reporting systems that make campaign performance and channel ROI visible across the business.
Partner with Customer Success, Marketing, Finance, and Business Intelligence to define and measure KPIs like attribution coverage, spend efficiency, and channel contribution to revenue.
Develop dashboards and tools to enable self-serve analytics and reduce report error rate.
Conduct root-cause analyses to identify data anomalies, inefficiencies, or growth opportunities across paid, organic, and brand campaigns.
Collaborate with FP&A and Marketing Ops leadership to automate tracking and forecasting processes, increasing speed and accuracy of insights.
Ensure tracking capabilities enable accurate channel attribution and cross-channel reporting.
Participate in “build vs. buy” analysis for marketing tech stack and CRM solutions to support scalable performance marketing.
Partner closely with analysts, engineers, and marketers to design, QA, and launch new workflows that improve marketing execution.
Contribute to a culture of analytical excellence, data accuracy, and continuous optimization across all marketing functions.
3–4 years of experience in marketing analytics, marketing operations, or a related quantitative role.
Advanced proficiency in SQL, Excel/Sheets, Databricks, and other data visualization tools (Looker, Tableau, Power BI, etc.).
Strong understanding of marketing performance metrics (CAC, ROAS, attribution models, etc.) and data flow across paid and organic channels.
Demonstrated ability to connect disparate data sources and translate insights into clear business recommendations.
Experience with marketing automation, CRM, and tracking platforms (e.g., GTM, Google Analytics, Salesforce, HubSpot).
High comfort level in fast-moving, ambiguous environments: able to build structure and clarity where little exists.
Self-starter mindset with exceptional attention to detail and a bias for action.
A “builder” mentality: comfortable creating new systems and processes from scratch.
Additionally, the following benefits are provided by Red Ventures, subject to eligibility requirements.
Health Insurance Coverage (medical, dental, and vision)
Life Insurance
Short and Long-Term Disability Insurance
Flexible Spending Accounts
Paid Time Off
Holiday Pay
401(k) with match
Employee Assistance Program
Paid Parental Bonding Benefit Program
Flexible Paid Time Off (PTO): We believe time to rest and recharge is essential. That’s why we offer a generous and flexible PTO policy. Full-time employees accrue 20 days of PTO for a full calendar year annually, with an increase to 25 days after five years of service.
This range reflects total cash compensation, which may include base salary only or base salary plus target bonus, depending on the role. Where eligible, equity may also be offered separately and not included below. Actual compensation varies based on location, experience, and qualifications.
*New York City Total Cash Compensation Range: $100,000 - $125,000 per year
**Who we Are: **Bankrate is redefining the future of financial decision-making. For nearly five decades, we’ve empowered tens of millions of consumers to make smarter financial choices and helped hundreds of leading financial institutions grow. Today, we’re evolving from a marketplace into a next-generation technology platform—underpinned by proprietary data, AI-driven innovation, and deep enterprise integrations. With our track record of delivering consumers quantifiably better offers—for example, on home loans where we lead the market—Bankrate stands at the center of the $60B U.S. financial services acquisition opportunity. As we expand through omnichannel marketing and strategic partnerships, and launch unique consumer product applications, we’re building a more efficient, personalized, and connected financial ecosystem—one grounded in trust. Join us as we transform five decades of credibility into the next era of financial technology.
Red Ventures is an equal opportunity employer that does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or any other basis protected by law. Employment at Red Ventures is based solely on a person's merit and qualifications.
We are committed to providing equal employment opportunities to qualified individuals with disabilities. This includes providing reasonable accommodation where appropriate. Should you require a reasonable accommodation to apply or participate in the job application or interview process, please contact accommodation@redventures.com.
If you are based in California, we encourage you to read this important information for California residents linked here.
#li-sf1 #br #li-hybrid
Click here for more details regarding the employee privacy policy: https://www.redventures.com/legal/us-emp-privacy-notice
Questions about this Privacy Notice can be directed to employeerights@redventures.com. Alternatively, you may raise any questions or concerns to your manager, HR Business Partner, or through the Privacy Team.
Opens in a new tab
Red Ventures is a digital marketing and media company that owns and operates consumer-focused websites and services across finance, home services, and other verticals. They acquire, build, and scale digital properties that provide information and solutions to consumers.
Visit website$80,000 – $125,000
Base + Bonus
