Marketing Operations Specialist

About the Role

We’re hiring a highly organized and execution-focused GoHighLevel Marketing Operations Specialist to support marketing execution, executive operations, CRM workflows, content coordination, and community management for a fast-growing entrepreneurial business.

This is not a strategy-only marketing role.

This is a hands-on execution role for someone who:

• Thrives in fast-moving startup environments

• Loves systems, structure, and organization

• Takes ownership of follow-through

• Can manage multiple workflows without things slipping through the cracks

You will play a critical role in keeping:

• Marketing campaigns

• Social media content

• CRM systems

• Onboarding workflows

• Communication pipelines

• Community operations

• Executive coordination

running smoothly every day.

What You’ll Own

Executive & Operational Coordination

• Manage scheduling, calendar coordination, and administrative workflows

• Organize operational trackers and internal systems

• Support leadership with communication and day-to-day execution

• Maintain structured documentation, files, and process organization

• Identify workflow gaps and proactively improve operational efficiency

Social Media & Marketing Execution

• Create, schedule, and publish content across:

• LinkedIn

• Facebook

• Instagram

• Online communities

• Manage:

• Comments

• Direct messages

• Community engagement

• Social interactions

• Track engagement metrics and maintain reporting dashboards

• Support campaign launches and promotional initiatives

GoHighLevel CRM & Email Marketing

• Build and manage workflows inside GoHighLevel

• Create and optimize:

• Automations

• Nurture sequences

• Email campaigns

• Follow-up systems

• Maintain clean CRM records and accurate pipeline management

• Ensure all lead and participant communication is handled on time

Content & Program Support

• Edit short-form videos and marketing clips using:

• Veed

• Opus Clips

• Canva

• Similar editing tools

• Format:

• Guides

• Workbooks

• Scripts

• Cheat sheets

• Digital resources

• Ensure brand consistency across all content and materials

Community & Membership Administration

• Support participant onboarding and communication

• Organize and maintain digital program materials

• Track member progress and updates

• Troubleshoot minor platform or account issues

• Ensure a smooth participant experience throughout programs

Research & Lead Generation

• Research Ideal Client Profiles (ICPs)

• Build prospect lists and outreach databases

• Support lead generation campaigns and outreach execution

• Compile reports and research findings for leadership

Administrative & Communication Support

• Maintain organized inbox management and communication systems

• Prioritize urgent requests and ensure proper follow-through

• Keep shared files, folders, and workflows clean and accessible

• Support day-to-day business operations and coordination

What Makes You a Strong Fit

• You are highly execution-oriented and reliable

• You naturally create structure and organization

• You communicate clearly and professionally

• You thrive in startup environments where priorities move quickly

• You take ownership instead of waiting for instructions

• You are proactive, detail-oriented, and operationally strong

• You enjoy balancing operations, marketing, and coordination work

Required Experience & Skills

• Experience in:

• Executive Assistant

• Marketing Coordinator

• Operations Support

• Virtual Assistant

• Marketing Operations roles

• Experience supporting:

• Founders

• Coaches

• Startups

• Entrepreneurial businesses

• Strong experience with:

• GoHighLevel

• CRM systems

• Marketing automations

• High proficiency in:

• Google Workspace

• Google Sheets

• Google Calendar

• Google Drive

• Experience with:

• Canva

• Veed

• Opus Clips

• Short-form editing tools

• Strong understanding of:

• LinkedIn

• Facebook

• Instagram

• Online community management

• Strong written English communication skills

• Excellent multitasking and organizational abilities

• Ability to work independently with minimal supervision

Nice-to-Have Experience

• Experience inside:

• Coaching businesses

• Agencies

• Creator businesses

• Membership communities

• Familiarity with:

• Paid ads

• Landing pages

• Funnels

• Email marketing strategy

• Experience using:

• Slack

• Notion

• Airtable

• ClickUp

• HubSpot

What a Typical Day Looks Like

• Schedule and publish social media content

• Manage GoHighLevel workflows and email campaigns

• Respond to DMs and participant inquiries

• Coordinate operational and administrative tasks

• Update CRM pipelines and contact records

• Edit short-form marketing content

• Support onboarding and membership communication

• Conduct lead research and organize outreach data

• Ensure leadership stays organized and operationally supported

In short: You are the operational backbone behind marketing execution, CRM systems, communication, and day-to-day coordination.

Key Metrics for Success (KPIs)

• Consistent and timely social media publishing

• Clean and organized CRM/workflow management

• High engagement and responsive communication

• Zero missed follow-ups or participant gaps

• Well-maintained program materials and systems

• Strong operational reliability and execution quality

Why This Role Stands Out

• Work directly with entrepreneurial leadership

• High ownership and visibility across the business

• Blend of:

• Marketing

• Operations

• Executive support

• Content coordination

• Exposure to modern marketing automation systems

• Opportunity to improve and optimize workflows

• Remote flexibility in a fast-growing environment

Interview Process

• Initial Screening Call

• Marketing & Systems-Focused Interview

• Practical Task (Content or Workflow Exercise)

• Final Interview

• Internal Review & Approval

• Offer & Onboarding

Apply Now

If you:

• Love organization and execution

• Enjoy supporting fast-moving businesses

• Are comfortable inside GoHighLevel and marketing systems

• Thrive balancing operations, content, and communication

This role is a strong fit for highly organized operators who can keep marketing systems, workflows, and day-to-day execution running smoothly in a fast-paced business environment.