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The connective tissue behind a high-output marketing operation.
Department: Marketing Reports To: Marketing Operations Lead Location: Remote Type: Full-time
Town Web and HeyGov are on a mission to modernize the way local governments serve their communities. We build websites, digital tools, and AI-powered software that make municipal Clerks’ lives easier and citizens’ experiences better.
Our marketing team moves fast, runs lean, and expects every initiative to be tracked, executed, and reported on with discipline. This role exists to make sure nothing slips—and that the people driving our marketing have the operational support they need to stay focused on strategy and results.
This is not a passive administrative role. The Marketing Operations Assistant is the operational backbone of the marketing team—owning schedules, communications, logistics, vendor coordination, and project tracking so that our Marketing Manager and broader team can execute at a high level without losing time to friction.
You will be the person who keeps everything moving: anticipating needs before they become urgent, managing details others would drop, and maintaining the systems that hold campaigns, conferences, and priorities together.
We operate on structure, not chaos. Here’s what that looks like in practice:
Plan ahead — Campaigns, events, and priorities are mapped with timelines and clear owners
Own the details — Logistics, scheduling, vendor follow-ups, and deliverables don’t fall through cracks
Communicate clearly — Sales, leadership, contractors, and designers all stay aligned
Track everything — If it isn’t documented, it didn’t happen
Improve continuously — Every process should be a little better next quarter than it was last quarter
Manage the Marketing Manager’s calendar, scheduling, and daily priorities
Draft and send communications on behalf of the marketing team
Prepare agendas, meeting notes, and follow-up action items
Handle correspondence with vendors, partners, and internal stakeholders
Organize and maintain marketing documentation, SOPs, and file systems
Support planning and logistics for state and national municipal conferences
Track timelines, compliance requirements, booth materials, and vendor deadlines
Coordinate travel arrangements and pre-event preparation for the team
Compile post-event notes, lead lists, and performance summaries
Maintain marketing project calendars and production schedules in ClickUp or similar tools
Track status of active campaigns and flag delays or blockers to the Marketing Manager
Coordinate asset handoffs between designers, copywriters, and external agencies
Ensure brand consistency in materials before publication or distribution
Manage day-to-day communication with printers, designers, and marketing contractors
Track deliverable timelines and invoice status
Maintain vendor contact lists and relationship documentation
Pull and organize marketing performance data for weekly and monthly reporting
Maintain dashboards and KPI tracking in project management and CRM systems
Support alignment between marketing and sales by coordinating shared workflows
Setting overall marketing strategy or company vision
Owning campaign outcomes or sales quotas
Operating without accountability or structure
This is a support-through-execution role. Your success is measured by how well the team operates because of your presence.
2–4 years of experience in an operations assistant, marketing coordinator, or operations role
Proven ability to manage complex calendars, communications, and logistics across multiple stakeholders
Experience supporting a marketing, sales, or creative team is a strong plus
Highly organized with exceptional documentation discipline
Proactive and self-directed — you anticipate needs rather than wait to be told
Clear, confident communicator in writing and verbally
Proficient in Google Workspace, project management tools (ClickUp, Asana, or similar), and CRM platforms
Comfortable in a B2G, SaaS, or structured service environment
Able to work U.S. Central Time hours from a remote location
Fully remote setup aligned with U.S. Central Time hours
Public holidays and paid time off
Internet and wellness stipend
Professional growth opportunities
Structured, execution-focused team environment
RevOps Roles analysis
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Town Web provides web design and development services for small businesses and municipalities. They specialize in creating custom websites and digital solutions for local government and community organizations.
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