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Preference will be given to candidates residing within commuting distance of Avetta’s Calgary, AB office, located at 255 5th Ave SW, Suite 1400, Calgary, AB T2P 3G6, where a hybrid schedule will be required (3 days in the office and 2 days working from home).
SUMMARY:
Avetta’s SaaS platform connects the world’s leading organizations with qualified suppliers, contractors, and vendors. We bring unmatched visibility to companies through cloud-based technology and human insights to improve supply chair risk and compliance. As a result, we foster sustainable growth for businesses and their supply chains globally. Our SaaS subscription software is used by 85k+ active customers in over 100 countries.
The Marketing Operations Manager, Data Governance & Compliance is responsible for ensuring the integrity, quality, security, and compliant use of marketing data across systems and processes. This role establishes governance frameworks, enforces data standards, and partners across Marketing, Sales, Legal, and IT to ensure data is accurate, actionable, and aligned with regulatory requirements.
This individual plays a critical role in enabling effective marketing execution, protecting customer data, and improving decision-making through high-quality data.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
Define and maintain marketing data governance frameworks, policies, and standards
Establish clear ownership and stewardship of key data objects (e.g., leads, contacts, accounts)
Create and document data definitions, taxonomies, and naming conventions
Partner with RevOps, Sales Ops, and IT to align data governance and integrations across systems
Develop and monitor data quality KPIs (completeness, accuracy, consistency, duplication)
Implement processes for data cleansing, enrichment, and deduplication
Manage tools and vendors for validation, enrichment, and hygiene
Conduct regular audits of CRM and marketing automation data
Ensure adherence to global data privacy regulations (e.g., GDPR, CAN-SPAM Act, CCPA)
Partner with Legal and Security teams to operationalize consent management and data usage policies
Build and Oversee processes for opt-in/opt-out management, preference center and suppression lists
Support audit readiness and respond to compliance-related inquiries
Design and enforce standardized processes for data entry, segmentation, and campaign execution
Evaluate and manage tools related to data quality (e.g., validation, enrichment, deduplication platforms)
Partner with Marketing Automation and CRM teams (e.g., Salesforce, Marketo) to ensure proper data flow and integration
Identify automation opportunities to improve data accuracy and efficiency
Act as the primary liaison between Marketing, Sales, IT, Legal, and Compliance teams on data-related initiatives
Educate stakeholders on data governance best practices and compliance requirements
Support teams with lists and segmentation guidance and data readiness
Build dashboards to track data health and governance metrics
Provide regular reporting on data quality trends and risks
Recommend improvements based on data analysis and business needs
4–8 years of experience in Marketing Operations, RevOps, or Data Governance
Hands-on experience with CRM and marketing automation platforms (e.g., Salesforce, Marketo, HubSpot)
Strong understanding of data governance principles and lifecycle management
Familiarity with marketing compliance and privacy regulations
Experience with data quality tools (validation, enrichment, deduplication)
Analytical mindset with experience in reporting and dashboards
Experience implementing data governance frameworks at scale
Knowledge of consent management platforms and preference centers
SQL or data querying experience
Certifications in data privacy or governance (e.g., CIPP, CDMP)
Avetta is an equal opportunity employer and values diversity. We encourage individuals from all backgrounds and experiences to apply.
To apply for the Marketing Operations Manager, Data Governance & Compliance position, please submit your online application by August 30, 2026, at 11:59 PM PST.
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Avetta is a cloud-based supply chain risk management platform that helps businesses prequalify contractors, manage compliance, and improve worksite safety. It serves companies in high-risk industries like oil & gas, construction, and manufacturing.
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