Senior Associate, Go-to-Market Strategy

Senior Associate, Go-to-Market

Location: Charlotte, NC

Home Solutions is seeking a Senior Associate to join our Go-to-Market (GTM) team. This is a strategic, high-ownership role focused on helping drive some of our most important growth initiatives within the GTM function. You'll collaborate across Partnerships, Analytics, and Operations to accelerate growth initiatives, uncover market insights, build data-driven strategic materials, and help the team make faster and smarter decisions.You’ll own a range of high-visibility projects across data analytics, reporting, research, partner strategy, project management, and cross-functional execution. This role is ideal for someone who enjoys unstructured problem-solving and wants accelerated exposure to growth strategy, operations, analytics, and process-building — and who is eager to take on increasing ownership over time.

What You'll Do

• Lead high-priority, cross-functional growth initiatives by translating ambiguous questions into structured plans, analysis, and execution

• Build the strategic narratives and decks that drive external partner meetings, QBRs, and new-partner pitches

• Produce clear, executive-ready materials (memos, one-pagers, decks) that accelerate confident internal decision-making

• Support and scale new strategic partnerships through performance analysis, testing, and hands-on execution

• Develop custom analyses that inform partner performance, identify growth opportunities, and support executive decision-making.

• Own our competitive research motion and the team's market-intelligence repository to identify growth opportunities across our entire portfolio; turn findings into useful summaries, recommendations, or materials for the team

• Identify what’s limiting growth - demand, conversion, partner capacity, operational friction - and drive clarity on next steps

• Coordinate across teams to keep important projects moving and reduce operational friction

• Test and build new tools or processes that reduce manual work and improve team output

About You

• 3+ years of experience in consulting, strategy, partnerships, business operations or growth

• Intellectual curiosity and a strong desire to build expertise, particularly in digital marketing and growth-oriented environments

• Strong research and synthesis instincts: you get smart on a market fast and turn it into a clear "so what" and a resource the team relies on

• Ability to communicate confidently and build credibility with senior stakeholders, internally and externally.

• Excellent storytelling and deck-building skills: you turn analysis into a narrative that moves executives and partners

• Strong structured problem-solving; comfortable with ambiguity and able to turn an open-ended question into a concrete plan

• Strong analytical skills: you are comfortable working with imperfect data to form a hypothesis, interpret data into implications, and drive to a recommendation.

• Fast learner who can pick up new tools, systems, and business context quickly

• Comfortable working with data in Excel or Google Sheets and is excited to grow their analytical toolkit; experience with dashboards or BI tools is a plus

• Continuous-improvement mentality, with a track record of identifying and improving processes or workflows

• AI-native mindset: you instinctively leverage AI, automation, and modern tools to improve products, accelerate execution, and increase your impact.

• Highly organized with strong attention to detail; able to manage multiple priorities and deadlines effectively.

• Clear, concise written and verbal communication skills.

• Alignment with our core values: Grow Without Limits, Get After It, Act With Focus, and Build the Team

• Experience with digital marketing is a plus, but not required

About Us

At Home Solutions, we’re on a mission to build a more innovative future for home services. Since 2017, we’ve been transforming how homeowners and service providers connect—replacing outdated lead-generation models with a smarter, outcome-driven approach.

We combine proprietary media, AI, and deep data insights to reach 50M+ homeowners and match them with high-quality providers through seamless, high-intent experiences. Home Solutions has become a trusted growth engine for leading brands, helping generate over $1B in annual partner revenue while continuously innovating across channels, products, and customer experiences.

Backed by Three Ships, a growth equity firm that builds and scales digital businesses, Home Solutions is powered by a high-performance, high-ownership culture. We value people who act with urgency, challenge the status quo, and are motivated to build something enduring in one of the largest, most under-digitized categories.

Why You Should Join Us

• Results: We’re building a high-growth, high-performance business with strong momentum and meaningful impact across the home services ecosystem.

• Opportunity: Home services is a $600 billion market that largely still operates like it’s 1999. Home Solutions is shaping the industry’s digital transformation and creating innovative experiences to better serve consumers and service providers.

• Ownership & Impact: We operate with a high-ownership culture where individuals are expected to drive outcomes. You won’t just execute—you’ll help shape the business.

• Exposure & Learning: You will have a front-row seat in growing a business. Your teammates have built and sold companies, managed 100s of employees, and run campaigns with Fortune 500 brands. The opportunity to build new skills and learn from smart people is endless.

• Career Growth: We’re building quickly, which means new opportunities emerge constantly. If you’re hungry to grow, you’ll have the chance to move fast and take on more.

• Stability: As a privately held, debt-free company, we make disciplined, long-term financial decisions—investing in sustained growth and pursuing strategic acquisitions.

• Culture: We’re a team that plays to win- holding a high bar for excellence while creating an environment where people enjoy the work and the people they do it with.

The Package

We offer a competitive base salary based on experience. As a full-time team member at Home Solutions, you'll also enjoy a comprehensive benefits package, including health, medical, and vision insurance, a 401(k) match, short-term disability coverage, and a cell phone reimbursement. Additionally, we support your well-being and growth with flexible time off, a bi-annual $500 Relax & Recharge bonus, a learning and development stipend, and a Charity Match program to give back to causes you care about.

EEOC Statement

All applicants are considered without regard to race, color, religion, sex, national origin, age, disability, veteran status, gender identity, or any other discriminatory factors. Please note that we do not provide immigration sponsorship for this role. All offers are subject to a background check.