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IMG is a leading global sports marketing agency, specializing in media rights management and sales, multi-channel content production and distribution, brand partnerships, strategic consulting, digital services, and events management. It powers growth of revenues, fanbases and IP for more than 200 federations, associations, events, and teams, including the National Football League, English Premier League, International Olympic Committee, National Hockey League, Major League Soccer, ATP and WTA Tours, the AELTC (Wimbledon), Euroleague Basketball, CONMEBOL, DP World Tour, and The R&A, as well as UFC, WWE, and PBR. IMG is a subsidiary of TKO Group Holdings, Inc. (NYSE: TKO), a premium sports and entertainment company. TKO Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company. TKO owns iconic properties including UFC, the world’s premier mixed martial arts organization; WWE, the global leader in sports entertainment; and PBR, the world’s premier bull riding organization. Together, these properties reach 1 billion households across 210 countries and territories and organize more than 500 live events year-round, attracting more than three million fans. TKO also services and partners with major sports rights holders through IMG, an industry-leading global sports marketing agency; and On Location, a global leader in premium experiential hospitality.
We are seeking a detail-oriented and proactive Sr. Salesforce Administrator to manage and optimize our Salesforce platform. This role is essential to enhance our organization's CRM functionality, ensuring data integrity, and supporting teams in leveraging Salesforce to achieve business goals.
As a Senior Salesforce Administrator, you will serve as a point of contact for Salesforce-related queries, system maintenance, and customization. You will work closely with various departments to design and implement solutions that drive efficiency, improve customer relationships, and streamline processes. This role involves engaging with stakeholders to understand Sales needs, while also configuring and enhancing Sales Cloud directly. The ideal candidate is comfortable gathering requirements (functional and non-functional), designing solutions, contributing thought leadership to support best practices, and is a major contributor to change management by delivering end user training and/or train-the-trainer sessions. The role bridges technical strengths with business acumen to deliver solutions that maximize sales efficiency and business outcomes.
Salesforce Administration:
Maintain, configure, and enhance Salesforce instances, including user account management, profiles, roles, permissions, and workflows.
Ensure optimal system performance by performing regular audits, data integrity checks, and troubleshooting.
Customization & Development:
Create and update reports, dashboards, and custom fields to provide actionable insights.
Manage Salesforce automation tools.
Lead customization and implementation projects in collaboration with cross-functional teams.
Collaborate with key cross-functional stakeholders to implement automation, custom objects, and integrations as needed.
Stakeholder Support:
Provide training and technical support for Salesforce users, ensuring adoption and proficiency.
Act as a liaison between stakeholders and technical teams to gather requirements and deliver tailored solutions.
Advise stakeholders on impacts to their request that they would need to consider as part of supporting their initiatives.
Data Management & Integrations:
Oversee data imports, exports, and deduplication processes to maintain accurate and clean data.
Implement and monitor data security measures, ensuring compliance with company policies and industry standards.
Proven experience in complex bi-directional integration with third party tools to Salesforce
Continuous Improvement:
Stay updated on Salesforce releases and new features, recommending enhancements to improve system usability.
Identify opportunities to optimize business processes and workflows using Salesforce.
Certifications in Sales Cloud Consultant and/or Salesforce Business Analyst highly desirable
Knowledge and hands on experience with Agentforce
Experience with data and system migrations is highly desirable
Advanced knowledge of data governance
Experience with compliance practices
Experience with maintaining security best practices
Minimum of 5 years’ experience as a Salesforce Administrator, with a strong understanding of the platform’s capabilities
Salesforce Administrator Certification (e.g., Salesforce Certified Administrator or Advanced Administrator)
Advanced proficiency in Salesforce Lightning, and Flow
Advanced proficiency in Sales Cloud, Service Cloud, or other Salesforce products
Experience leading and executing projects with GTM stakeholders
Strong analytical, organizational, and problem-solving skills
Excellent communication skills, with the ability to translate technical concepts into business-friendly terms
Delivery of end user training and change management
This is a permanent position
This role will be based at Chiswick Park, with some flexibility on remote working as appropriate
Working hours are 9:00 – 17:00, Monday to Friday
May be required to attend (and travel to) locations, including other IMG buildings and meetings
Unsocial hours may be required, as dictated by the demands of the business schedule
Adapting to use of new systems and technology where appropriate
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TKO is an Equal Opportunity Employer and complies with all applicable federal, state, and local laws regarding non-discrimination in employment. TKO makes employment decisions based on merit and qualifications, without considering an employee’s or applicant’s race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, marital status, veteran status, or any other basis prohibited under federal, state or local laws governing non-discrimination in employment in every location in which the Company has facilities. TKO also provides reasonable accommodations for qualified individuals with disabilities in accordance with the Americans with Disabilities Act (ADA) and applicable state or local laws. For information about Privacy and Information Security for TKO employment candidates, please review our Privacy Policy. For information regarding Terms of Use for this and other TKO websites, please review our Terms of Use.
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IMG is a global sports, events, and talent management company that operates across media rights, licensing, events, digital, and studios. A subsidiary of TKO Group Holdings (parent of WWE and UFC), it serves sports federations, brands, and broadcasters worldwide.
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