Marketing Operations Analyst

CREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire, entertain and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.

What Your Impact Will Be

Performance Reporting & Analytics

• Support consolidation of regional performance data (revenue, margin, A&P, forecasts) into standardized reports

• Analyze trends to identify risks and opportunities and highlight key insights for leadership

• Assist in preparing materials for business reviews (monthly, quarterly) and planning cycles

• Ensure accuracy and consistency of KPIs and reporting definitions across regions

Commercial Planning Support

• Coordinate inputs from regions to support annual operating plan (AOP) and long-range planning processes

• Maintain planning templates, trackers, and documentation to ensure alignment and transparency

• Track A&P spend against guidelines and flag variances

Operating Rhythm & Process Coordination

• Support execution of the commercial marketing calendar (e.g., monthly reviews, QBRs)

• Prepare agendas, capture action items, and track follow-ups to ensure accountability

• Identify opportunities to improve efficiency in reporting and planning processes

Cross-Functional Collaboration

• Partner with regional commercial teams, finance, sales, and insights to gather inputs and validate data

• Act as a coordination point to ensure timely and accurate information flow

• Support alignment of materials with global standards and framework

What We´re looking for

• 1–3 years of experience in marketing analytics, business analysis, finance, or a related field

• Experience working with data sets, reporting tools, or dashboards (e.g., Excel, Power BI, Tableau)

• Exposure to cross-functional or matrixed environments preferred

• Strong analytical capability with attention to detail and data accuracy

• Ability to interpret financial and performance data and translate into insights

• Proficiency in Excel and data visualization tools

• Ability to synthesize information into clear, concise summaries

• Strong written and verbal communication skills

• Comfortable preparing materials for leadership audiences with guidance

• Effective collaborator across teams and geographies

• Organized with strong time management and follow-through

• Demonstrates accountability and willingness to learn in a fast-paced environment

• Structured thinker with a process-oriented approach

• Proactive in identifying issues and suggesting improvements

• Adaptable and able to manage multiple priorities

What It’s Like To Work Here

We are a purpose driven company aiming to empower the next generation to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors

• We collaborate Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.

• We innovate At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.

• We execute We are a performance driven company. We strive for excellence and are focused on pursuing best in class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver result

Who We Are

Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO and MEGA, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming, music and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential.

Visit us at https //jobs.mattel.com/ and www.instagram.com/MattelCareers.

Mattel is an Affirmative Action/Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers including minorities, females, veterans, individuals with disabilities, and those of all sexual orientations and gender identities.