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Join our team of student-focused individuals working together in order to encourage intellectual and spiritual growth, leadership and service.
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Working with the Vice-President of CRM Strategy and Operations and the EVP of University Communications & Marketing, the CRM Specialist will provide leadership and direction over the daily management of the various enrollment divisions functions within CRM system. This position is also responsible for various other secondary data-collecting, record-keeping tasks and managing projects as they relate to enrollment communications and the CRM system.
Job Responsibilities:
Assist in developing and managing the integrity of all planned communication processes run through the CRM, including email and text message campaigns
Regularly create and maintain data reports to track communication effectiveness, enrollment goals, data integrity, and historical progress
Assist with and manage all internal CRM processes, including filter development/maintenance, bulk edits, exports/imports, and interest pages
Work closely with enrollment directors and other university offices to ensure data flow between the CRM and other enrollment and communication systems is accurate and timely
Work closely with enrollment office staff to troubleshoot and resolve all CRM problems
Work closely with university communications and marketing to ensure enrollment communications are on brand and effective
Job Requirements:
A Bachelor’s Degree is recommended
Experience with Slate CRMs is preferred
Expertise with Excel is required
Knowledge of data analytics
Must possess excellent time-management, organizational, problem-solving, and verbal/written communication skills
Compensation: Salary, non-exempt
Benefits: Yes
Job Type: At-will
Job Location: Main Campus
Cumberlands is different by design. Our employees exemplify our motto in the pursuit of a
“life-more-abundant.”
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University of the Cumberlands is a private Christian university in Williamsburg, Kentucky, offering undergraduate, graduate, and doctoral degrees across many fields. With over 20,000 students, it is Kentucky's largest private university, serving both on-campus and online learners.
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