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We are looking for a CRM & Digital Marketing Specialist that will be part of our dynamic eBusiness and CRM department.
About the Role
You'll know you're the right person if you're passionate for e-business, consumer loyalty and lifecycle marketing, geek out when it comes to data and behavior and obsess over the latest consumer and technology trends. We need a team player and a doer, someone that can get things to the end.
Suggest, implement and report on strategies and tactics for Consumer Loyalty and CRM activities that grow the customer base, while driving both online and offline traffic and sales,
Work with the team and partners to optimize the online & in-store conversion funnel, implement performance marketing actions and improve the UX & customer communication,
Manage, monitor and support Channel Management and presence in aggregators (efood, Wolt, Box, etc) and other marketplaces,
Assist in New eBusiness and Loyalty Projects, implementation and testing tasks,
Establish and implement best practices for database processes, measurement, evaluation, data capture, data quality and segmentation,
Conduct market research to follow trends and competition,
Act as internal champion for system (eCommerce and CRM), promoting the tools and providing training.
Bachelor's or Master's degree in Marketing, Business or Analytics related fields,
3+ years of experience in a similar position in eCommerce & CRM,
Good understanding of marketing segmentation, Loyalty Programs, personalization and targeting,
Relevant work experience in digital marketing (Social Media, PPC, SEM, SEO, display media, email marketing, etc),
Good knowledge of CMS, CRM and Marketing Automation Tools,
Experience in working with BI solutions, Google Analytics and Google Tag manager,
Project Management Skills,
Ability to analyze data, identify trends and recommend actions. Able to spot and report data quality issues,
Very good use of Excel and MS Office,
Ability to juggle multiple projects and organize time effectively,
Very strong communication skills (verbal and written) & good command of the English language,
A self-starter, self-motivated and capable of working independently as well as part of a cross-border team,
Eagerness to work in a fast-paced environment subject to continuous changes.
Attractive remuneration and benefits package,
Participation in the company’s annual profit-sharing scheme,
Private health and medical insurance through a group policy,
Continuous opportunities for training and professional development,
Excellent working conditions in a pleasant and dynamic work environment.
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Gregory's is a Greek coffee and food service chain founded in 1972, operating over 350 stores across Greece, Cyprus, Germany, and Romania via a franchise model. It serves coffee, pies, sandwiches, salads, and sweets to on-the-go consumers.
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