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The Trade Desk is a global technology company and the world’s leading independent platform for digital advertising, with nearly 4,000 employees across more than 30 offices. Our technology helps advertisers reach the right audiences across the open internet — from streaming TV and podcasts to mobile apps, news, and more.
Advertising powers the content people love. By making it more transparent, effective, and responsible, we help support trusted journalism, quality entertainment, and creators worldwide. The world’s brands and agencies rely on us to reach their customers and grow their businesses responsibly.
The scale of our platform brings unique technical challenges — from processing massive datasets in real time to building systems that operate reliably on a global scale. When you work here, your impact is worldwide. We welcome diverse perspectives, encourage curiosity, and build teams that learn from one another. If you’re driven to solve meaningful challenges, we’d love to meet you.
We are seeking a General Manager, Revenue Operations to lead and scale our revenue operations function across the Agency Portfolio (Big 6 Holdcos and Independent Agencies) and the Growth Portfolio.
This is a senior leadership role responsible for translating The Trade Desk’s global revenue strategy into disciplined execution, predictable outcomes, and scalable operating mechanisms across two of the company’s most strategically important growth engines.
This role sits at the intersection of strategy, operations, analytics, and execution. The ideal candidate is both a systems thinker and a hands-on operator — someone who understands the unique commercial dynamics of agency-led buying models, while also driving scalable growth motions across emerging and expanding GTM portfolios.
You will be a critical partner to GTM leadership (Business Development and Client Services), Finance, Product, and global Revenue Operations as we continue to scale the business, improve forecasting rigor, and elevate how we manage agency relationships, growth portfolios, pipelines, and revenue quality across North America.
At The Trade Desk, this role offers the opportunity to shape how one of the world’s most sophisticated commercial organizations operates influencing revenue predictability, GTM productivity, and agency-driven growth at scale.
Own revenue operations across the Agency Portfolio (Big 5 and Indies) and Growth Portfolio, ensuring alignment with global RevOps strategy and standards.
Translate company-wide revenue priorities into regional operating plans, execution rhythms, and measurable outcomes.
Serve as a trusted operational partner to GTM leadership, including Business Development and Customer Success teams supporting agency and growth motions.
Lead forecasting, pipeline governance, and performance management across GTM teams aligned to agency and growth portfolios.
Establish consistent operating cadences for weekly, monthly, and quarterly revenue reviews.
Improve forecast accuracy and predictability through disciplined processes, analytics, and tooling, accounting for agency buying dynamics and multi-advertiser portfolios.
Agency & Growth Portfolio Excellence
Oversee portfolio design, account segmentation, and territory structures across Big 5 holdcos, independent agencies, and growth accounts.
Drive clarity and consistency in how agency portfolios are defined, measured, and governed.
Partner with Finance and global RevOps to align goaling, incentives, and capacity planning across agency and growth motions.
Ensure stability and fairness in portfolio assignments while enabling scale across complex agency ecosystems.
Partner with Product and global RevOps on product commercialization, program launches, and growth initiatives tailored to agency and growth use cases.
Support Deal Strategy efforts by reinforcing standard commercial frameworks, agency-specific deal constructs, and disciplined deal execution.
Champion structured feedback loops including win/loss analysis, pipeline insights, and customer feedback to improve GTM effectiveness across agency and growth segments.
Build, lead, and develop a high-performing North America Revenue Operations team supporting agency and growth GTM teams.
Establish clear roles, accountability, and performance standards across functional sub-teams.
Foster a culture of operational excellence, partnership, and data-driven decision-making.
Partner with Revenue Technology and Analytics teams to ensure CRM health, data quality, and scalable workflows that support complex agency portfolios and growth motions.
Drive adoption of tools and processes that reduce manual effort and enable GTM teams to focus on driving advertiser spend through agency relationships.
Ensure insights are actionable, timely, and pushed to GTM leadership — not pulled.
12+ years of experience in revenue operations, GTM operations, business operations, or related leadership roles.
Proven experience operating at scale within complex, multi-segment B2B or technology organizations.
Direct experience supporting agency-led or intermediary-based commercial models strongly preferred.
Experience partnering closely with senior GTM, Finance, and Product leaders in a matrixed environment.
Demonstrated ability to lead and scale high-performing operational teams.
Strong executive presence with the ability to influence without authority.
Track record of driving clarity, accountability, and execution through structure and data.
Analytical & Operational Acumen
Deep understanding of forecasting, pipeline management, territory planning, and goaling mechanics.
Strong analytical mindset with the ability to translate data into clear operational actions.
Experience working with CRM systems such as Salesforce and revenue analytics tools.
Highly collaborative, pragmatic, and execution-oriented.
Comfortable navigating ambiguity while building durable operating models.
Passionate about building systems that scale and teams that perform.
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The Trade Desk does not accept unsolicited resumes from search firm recruiters. Fees will not be paid in the event a candidate submitted by a recruiter without an agreement in place is hired; such resumes will be deemed the sole property of The Trade Desk. The Trade Desk is an equal opportunity employer. All aspects of employment will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.
[LA JOBS ONLY] The Trade Desk will consider qualified applicants with criminal histories for employment in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring, Ordinance No. 184652.
[SF JOBS ONLY] Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
In accordance with various US state laws, the range provided is the Trade Desk's reasonable estimate of the base compensation for this role. The actual amount may differ based on non-discriminatory factors such as experience, knowledge, skills, and location. All employees may be eligible to become The Trade Desk shareholders through eligibility for stock-based compensation grants, which are awarded to employees based on company and individual performance. The Trade Desk also offers other compensation depending on the role such as variable compensation-based incentives and commissions. Plus, expected benefits for this role include comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents, retirement benefits such as a 401k plan and company match, short and long-term disability coverage, basic life insurance, well-being benefits, reimbursement for certain tuition expenses, parental leave, sick time of 1 hour per 30 hours worked, vacation time for full-time employees up to 120 hours thru the first year and 160 hours thereafter, and around 13 paid holidays per year. Employees can also purchase The Trade Desk stock at a discount through The Trade Desk’s Employee Stock Purchase Plan.
The Trade Desk also offers a competitive benefits package. Click here to learn more.
Note: Interns are not eligible for variable incentive awards such as stock-based compensation, retirement plan, vacation, tuition reimbursement or parental leave
At the Trade Desk, Base Salary is one part of our competitive total compensation and benefits package and is determined using a salary range. The base salary range for this role is
$201,100—$368,700 USD
As an Equal Opportunity Employer, The Trade Desk is committed to creating an inclusive hiring experience where everyone has the opportunity to thrive.
Please reach out to us at accommodations@ thetradedesk. com to request an accommodation or discuss any accessibility needs you may require to access our Company Website or navigate any part of the hiring process.
When you contact us, please include your preferred contact details and specify the nature of your accommodation request or questions. Any information you share will be handled confidentially and will not impact our hiring decisions.
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The Trade Desk is a software platform that enables advertisers and agencies to purchase digital advertising across multiple channels including display, video, mobile, and social media. The company serves brands and performance marketers looking to reach audiences at scale through programmatic advertising solutions.
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