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All JobsMarketing OpsMarketing Automation Specialist
Marketing Ops
Mid-Level
Remote

Marketing Automation Specialist

VirtuHire·South Africa·Listed 2 months ago

Are you a tech-savvy marketing professional passionate about leveraging automation and AI to drive results? We’re looking for a Marketing Automation Specialist to join our dynamic team and take the lead in creating innovative, data-driven campaigns using GoHighLevel or Instantly , alongside cutting-edge AI tools.

Requirements**

As our Marketing Automation Specialist, you’ll be responsible for designing and executing integrated marketing campaigns that deliver results. Your key responsibilities will include:

  • Mastering GoHighLevel or Instantly to:

  • Build and optimize high-performing sales funnels.

  • Design and implement targeted email marketing campaigns.

  • Create and manage automated workflows.

  • Integrate with CRMs and other marketing tools.

  • Leveraging AI tools (e.g., Jasper, Copy.ai, MidJourney) to enhance creativity, efficiency, and personalization.

  • Driving multi-channel marketing efforts (email, social media, SMS, etc.) with precision and innovation.

  • Analyzing campaign performance and delivering actionable insights to optimize results.

  • Troubleshooting technical issues within the marketing stack and ensuring seamless platform integrations.

  • Staying on top of the latest trends and technologies in marketing automation to keep us ahead of the curve.

What You’ll Bring

To excel in this role, you should have:

  • Proven experience with GoHighLevel or Instantly—this is non-negotiable.

  • A solid understanding of marketing automation principles and best practices.

  • Hands-on experience with AI tools and their applications in marketing.

  • Proficiency in email marketing platforms, social media schedulers, CRM systems, and related tools.

  • Exceptional technical skills, including software integration and troubleshooting.

  • Strong analytical abilities with a data-driven mindset.

  • Outstanding communication and interpersonal skills.

  • The ability to stay organized and juggle multiple projects with ease.

Bonus Points If You Have:

  • Experience with other marketing automation platforms like ActiveCampaign or Zapier.

  • API integration expertise.

Benefits

We’re a forward-thinking, growth-driven team that thrives on innovation and collaboration. In this role, you’ll have the opportunity to work with state-of-the-art tools and contribute to impactful marketing campaigns in a fast-paced, supportive environment.

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VirtuHire

VirtuHire is a recruitment platform connecting businesses with remote talent from South Africa. They help companies find vetted candidates for various roles without traditional recruitment fees, serving businesses of all sizes seeking cost-effective hiring solutions.

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About This Role

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Work Mode
Remote
Employment
Full-Time

Tools & Technologies

ZapierAI