CRM Operations Specialist

• End-to-end management of communication channels (e-mail, SMS and push notifications);

• Strategic alignment between the brand, creative agencies and business needs;

• Set up and send campaigns directly on the Adobe and Sales Manago platforms;

• Monitoring of KPIs (open rates, click-through rates, conversion rates);

• Preparation of regular performance reports using Excel, PowerPoint and Power BI;

• Presentation of improvements based on the analysed data.

• Bachelor's degree in a relevant field with 3+ years of experience in CRM management or digital marketing;

• Proficiency in CRM platforms (Adobe - Campaign/Experience and/orSales Manago);

• Strong knowledge of email marketing, audience segmentation, and personalisation techniques;

• Experience with data analysis, reporting tools (Excel, Power BI);

• Excellent project management, analytical, and problem-solving skills

• Fluency in English and Spanish (minimum B2 level for both).

The Devoteam Group works for equal opportunities, promoting its employees based on merit and actively fights against all forms of discrimination. We are convinced that diversity contributes to the creativity, dynamism and excellence of our organization. All of our vacancies are open to people with disabilities.

Discover more about our universe, for additional information, visit our website -> https://www.devoteam.com/expertise/creative-tech/