GTM Engineer - Acquisition & Growth

Skello is a European company with one mission: reinvent shifted work through a collaborative solution which enables teams to better anticipate, organize and communicate.

In short, Skello is a workforce management solution for shift based workplaces that enables teams to tackle the hassle of complex scheduling. For managers, Skello optimizes work organization by helping them to make the best decisions in managing their staff costs. For employees, our tool facilitates easy and open communication and simplifies daily life.

Skello’s ambition is to be the number one solution for shifted work teams in Europe. To achieve this, Skello raised a €40M Series B round of financing from expert funds in the field (Partech, Aglaé Ventures & XAnge) in order to bring ever more value to our clients through new features and to open up new markets, beyond our historic industries such as hospitality, retail and health.

Context

In a context of strong growth, Skello's Growth team aims to hyper-scale lead generation and B2B customer acquisition. As a GTM Engineer (Acquisition & Growth focus), you will be the technical mastermind behind our growth engine. Your mission is to build, scale, and optimize the technical infrastructure that drives pipeline growth, automates lead generation, and maximizes our conversion rates.

You will bridge the gap between engineering, data, and growth marketing, turning aggressive acquisition strategies into robust, automated technical solutions that lower CAC and boost lead velocity.

Missions

As a GTM Engineer specialized in Acquisition, your objectives are as follows:

• Engine and automate lead generation pipelines: Build and maintain automated data scrapers, workflows, and API integrations with data enrichment tools to feed our CRM with highly qualified B2B leads at scale.

• Optimize tracking & attribution infrastructure: Implement and manage advanced tracking architectures (such as server-side GTM, Segment, or custom APIs) to ensure flawless data collection across our ads channels (Google, Meta, TikTok, LinkedIn) and solve complex multi-touch attribution challenges.

• Scale GEO & SEO conversion: Develop and orchestrate scalable frameworks for landing pages, dynamic content personalization, and interactive web tools designed to turn mentions and traffic into active marketing qualified leads.

• Deploy technical conversion optimization (CRO): Partner with Growth Marketers and Designers to engineer advanced, glitch-free A/B testing scenarios and server-side experiments to continuously push conversion rates to their maximum.

• Build smart routing and lead scoring loops: Design and deploy automated routing and real-time lead scoring algorithms using intent data, ensuring the hottest acquisition leads are pushed instantly to the Sales team.

What this position can offer you:

• The opportunity to play a highly strategic role by building the technical backbone of Skello's revenue engine;

• The opportunity to contribute in a concrete way to an ambitious project that will revolutionize a very large market through technical innovation;

• Ownership and autonomy over a modern tech stack (Data, CRM, APIs, AI) that will allow you to learn a lot and build scalable systems you can be proud of;

• A stimulating, challenging, and caring work environment at the exact intersection of Engineering and Business.